Representations of West Ham United Football Club and Tottenham Hotspur in British newspapers in their argument over The Olympic Stadium ownership; a textual analysis with educational applications.

1. Introduction
1.1 Justification of the choice of the topic
1.2 Aims
1.3 Methodology
1.3.1 Primary research
1.3.2 Secondary research
1.4 conceptual framework
1.4.1 Basic concepts in the linguistic/process approach to human communication
1.4.2 Basic concepts in semiotics
1.4.3 Critical linguistic analysis
1.4.4 Critical Discourse Analysis
1.4.5 Cultural Analysis
1.4.6 Research framework

2. Analytical Part
2.1 Inroduction
2.2 Secondary research results- background information.
2.3 Linguistic Analysis
2.3.1 Metaphors
2.3.2. Scenarios
2.3.3 Words and phrases
2.3.3.1 Typography
2.3.3.2 Register – a military lexis
2.3.3.3 Register – a business lexis
2.3.3.4 Register- racing lexis
2.3.3.5 Register- Neighborhood community language
2.3.3.6 Metonymies
2.3.3.7 Rhetoric questions
2.3.4 Irony
2.4 Discourse analysis
2.4.1 Framing
2.4.2 Social context
2.4.3 Audiences
2.5 Conclusions
2.5.1 Linguistic conclusions
2.5.2 Discursive conclusions
2.5.3 Implications for the Polish educational context, cultural awareness and critical literacy

3. Teaching culture
3.1 Introduction
3.2 School context
3.3 Lesson Plans

Bibliography
Appendicies